Why Should I have Marketing on Facebook?
Facebook is growing at an incredible rate. In December 2008, Facebook reached 140
million users, and only a few weeks later in January 2009, it was at 150 million
users. It's estimated that it's currently growing at a rate of 600,000 users a day!
As of February 2009, it stood at a whopping 175,000,000 users. Here is the history
of Facebook's growth for the last few months:
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August 26-August 3, 2008:
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20 million new users in 69 days
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(approximately 290,000 per day)
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November 3-December 18, 2008:
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20 million new users in 45 days
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(approximately 450,000 per day)
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December 18-January 7, 2009:
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10 million new users in 20 days
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(approximately 500,000 per day)
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January 7-February 13, 2009:
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25 million new users in 37 days
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(approximately 675,000 per day)
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What Age Group Uses Facebook?
Although a lot of people think that Facebook is only used by “young kids” and teenagers,
MediaPost states that 25% of U.S. Facebook users are over 35. In the same regard,
45% of users are over 26. Surprisingly, teenagers only account for about 12% of
Facebook's users.
How a Small Business Should Approach Marketing on Facebook:
A lot of people think that Facebook Marketing refers to the
social ads that show up on a user’s profile when they log into Facebook.
Although these ads are one way a small business can market themselves on Facebook,
there are other options that have proven to be more successful. One example of that
is the Facebook Business Page.
With Facebook Business Pages, you can create a page specifically for your business
that allows people to post discussions, comments, photos, promotions and more through
interacting with your page on the internet. According to MarketingVox, 62% of Millennials
(people born between 1980 and 2000) admitted to visiting a brand or fan page on
a social network. 42% of Millenials joined the page. On Facebook, people who join
your page are known as “fans”, and Facebook has recently updated their page so that
business owners can view data regarding the traffic their page gets, the demographics
of their fans, and the amount of users that post information to the profile.
Our Facebook Marketing Services:
Imprezzio Marketing currently helps small businesses get started with their Facebook
Marketing. Call one of our sales reps at 1-866-430-0457 for any questions or inquiries
regarding this product.